A connected car veteran with global reach and ground-level expertise. Lim leads GEMMACON with the same precision she brought to launching platforms across three continents — always pushing for smarter solutions and stronger results
About Phaik Zhin Lim
Lim started her career in Connected Car and quickly gained knowledge in various departments with her projects, which included topics like after sales, research and development, IT operations, release management, defect and test management, data analytics and reporting. Lim was also strongly involved in the establishment of new platforms for major markets like China, Americas and Asian Pacific as well as the global rollout of Mercedes Me Connect in new markets.
Her unlimited ability and knowledge have allowed her to thrive in the world of consulting and data analytics. Lim cares deeply about all the details of GEMMACON – from overseeing project success, keeping our clients happy, minimizing employee turnover and seeking out ways to improve GEMMACON services along the way, her diligence and cognizance make her a viable team player and team leader.